A strategic leader, entrepreneur, board member, investor, speaker & author, Laurence Norjean has a history of success in the broadcast media, branding, advertising & entertainment industries. As a senior adviser & marketing / sales / business development & content syndication executive with $1B+ in sales, Norjean has extensive experience in negotiating strategic partnerships & sales in broadcasting, online, mobile & program sponsorship, in the US, Europe, China, Japan & India.
Clients include ad agencies & media: WPP, GroupM, Mindshare, Publicis, OMG/Omnicom, IPG, Virgin, NBC/Telemundo, CBS, Time Warner, FOXTV, Sinclair, etc.
Prior to Norstar, Laurence Norjean was CEO/Co-founder - FMiTV Networks, (KIIS-FMi-LA) (broadband, entertainment & syndication) technically driving & supplying content to: NBC, MSN, Windowsmedia, Terra/LYCOS, Clear Channel & Comcast...
Norjean transitioned to Inxsys & FMITV after serving as President/COO of StratiComm America - clients: CBS & ABC Networks, Westwood One, Orion Pictures, Interep, Katz Media, Crain Publications & Nielsen.
Additionally, Norjean served as EVP/CMO, National Sales & Marketing, Radio Advertising Bureau, (industry trade association) as marketing strategist, spokesperson & business development head.
At Metromedia, Laurence Norjean was VP, National / Local Advertising/Branding, PR & Promotion for 60 Radio & TV stations & producer - Metromedia News - WNYW-TV - NYC (currently FOX.)
Norjean began his career at MGM, becoming Syndication Director for MPC-Wolper Productions, working on the National Geographic Series, Untamed World, Cousteau Series, Hallmark Hall of Fame, Merv Griffin, Truth or Consequences, etc...
International Speaker - NAB (US & EU), CES, Digital Hollywood, Nikkei Shinbun - Japan, 150+ Media & Entertainment Conferences in the US, Europe & Asia.
Author - “Consumer Cycle Marketing”
Author - "The Essential Radio Spot,” (Broadcast Marketing & Creative)
Guest Editor - Ad Age, Adweek, Brandweek, Mediaweek